Nestlé HR

This spot for Nestlé was designed to attract young people to the company and improve its HR image. A vertical format for social media was a must, and we also had to meet management's requirement to feature real employees (as seen on Instagram). The campaign centered on the slogan “S chutí do Nestlé” (“Into Nestlé with taste”).

On this project I handled directing, the creative concept and the voiceover.